Trademarking Your Artist Name
Protecting your brand legally — when and how to file.
Why You Might Need One
Your artist name is your brand. A trademark protects it from being used by others in the music industry, preventing confusion and protecting your reputation and revenue. Consider trademarking if you're serious about building a sustainable career and plan to release music commercially.
Trademark Search Before Naming
Before settling on an artist name, conduct a preliminary search using the USPTO database (free) or hire a trademark attorney ($300–500 for a comprehensive search). This prevents costly rebranding later and ensures your name isn't already protected by someone else.
- Check the USPTO Trademark Electronic Search System (TESS)
- Search social media platforms and domain registrars
- Look for similar marks in your specific class (music/entertainment)
Filing Process
File through the USPTO either online (faster) or with an attorney. The process takes 4–8 months. You'll need:
- A clear image/representation of your mark
- A list of goods/services you'll use it for (e.g., "recorded music," "live performances")
- Payment of the filing fee ($250–350)
Costs and Timeline
Total cost ranges from $250–1,500 depending on whether you file alone or hire representation. Timeline: initial review (3–5 months), office action response (if needed, add 2–3 months), approval and registration (2–4 weeks).